Taylor Digital recently redesigned the EFX USA performance products website with content management and are currently working hard to revamp their e-Commerce solution design, software & functionality. Our team assessed current product branding and worked closely with the EFX print design team to help establish a strong visual design with an emphasis on action sports.

After an exhaustive research phase, our team implemented a complete redesign improving user experience, functionality, and brand imagery. We immediately saw a 25% increase in traffic with a boost in keyword traffic from major search engines due to our efforts to update the sites content. With the increased traffic, EFX USA was able to secure many more subscriptions to the company’s newsletter.

The EFX USA site was implemented utilizing Magento Commerce’s Enterprise Edition platform to create a seamless integration from the corporate site to e-Commerce when all phases have been completed. Our team was able to customize the administration panel among other things, to include an FAQ and News widget that was integrated into the home page and other areas of the site.

EFX’s unique technology, currently the most advanced system available – can be embedded into a vast array of products to boost performance and wellness.

Visit: EFX USA

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